December 2009

Need Social Media budgeting help? Get a Social Media Strategy Audit

December 15, 2009

To book one of the five slots for this service, or to get more information on the social media strategy audit, please email me. Last week I blogged about how you can go about putting a social media strategy together.  And it’s timely advice, as many of your companies are, or soon will be putting […]

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Everything you ever wanted to know about creating a social media strategy (but were afraid to ask)

December 8, 2009

If your company is using social media, it is VITAL that you have a strategy and plan in place that’s guiding your efforts.  Not only will your efforts be much more successful, but it will save you a ton of time and money since your efforts will be focused.  And it will be much easier […]

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You can’t evaluate the effectiveness of your social media plan until you HAVE a plan!

December 3, 2009

Going back to the results from my social media survey, Question #6 asked “What has been the biggest problem your company has encountered in using social meda?” The top response to this question was “Not sure how to measure the effectiveness of our efforts”. That probably isn’t surprising to many of you.  But that ‘sounds’ […]

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Twitter and blogs are hot with companies, but they aren’t sure how to measure their efforts

December 1, 2009

As promised, here are the results from my recent survey on how companies are using social media.  Over 200 of you responded to this survey,  and thank you SO much for doing so!  I’ll be digging into the results and takeaways a bit more over the coming weeks, but for today I wanted to give […]

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