As many of you know, Marketing Profs has been conducting its Content Marketing Crash Course for the last week or so. Tomorrow I am finally up, and at 1:30-2:30pm CT, I’ll be teaching my class, Think Like a Rockstar: How to Build Fans and Engagement Around Your Blog. This is the blogging version of my Think Like a Rockstar presentation that’s my most popular session. Here’s what we’ll cover:
Engagement and interaction are key to a successful blog. So many companies want more participation on their blogs, but so few truly get it. What lessons can we learn from rock stars about how they convert customers into fans? How to rock stars ignite passion? And more to the point, can you take these lessons and use them to build a community around YOUR business blogging efforts?
In this session you’ll learn:
- The four reasons why rock stars have fans instead of just customers
- How you can apply each of these lessons to your existing business blogging efforts in order to increase interaction and engagement with your readers
- Examples of blogging companies that are adopting these lessons to build fans and community on their own blogs
If you’ve ever seen me speak or train then you know the drill: I’ll show you what works, explain why it works, then give you real-world examples of blogging companies that are using these same concepts to improve their own blogging efforts. I’ll also walk you through what Rockstars do to attract fans and show you exactly how to work these same concepts into your blogging efforts to build excitement and engagement. So as soon as you log-off, you’ll have the advice and instructions you need to start improving your blogging engagement efforts!
Now here is the BEST part. If you register for this class via this link, and are a basic Marketing Profs member or even if you AREN’T a member of Marketing Profs, you’ll save $200 off the course price. So you’ll get the entire 17-part course for just $395.00. That’s a flat bargain to get a full 17 hours of expert content, for less than $400. But again, to get this discount you have to be a Marketing Profs basic member or if you aren’t a Marketing Profs member, you can also click here to register for the $395 rate.
You can see exactly what courses are provided, and who the instructors are by clicking here. For tomorrow’s classes, CK will be covering 10 Tips, Tools and To-Do’s to Mobilize Your Marketing at 11:00am CT, then Jay Baer will present on Rapid-Fire Ways to Atomize Your Content at 12:30pm CT, and my Rockstar class will close out the day at 1:30pm CT.
But remember if you want the special discount you need to make sure you register via this link. That will add the special ROCKSTAR code to your registration. That gets you a nice discount, and I get a cut from it as well, so it’s a win-win!
And if you do register, THANK YOU! Hope to see you at the session!